Our Founder & Director Lisa Devaney will be back, for a second year, presenting to startups and entrepreneurs at UCL on Thursday, 2nd March, this week, with her DIY PR workshop.
About 30 attendants will participate in the workshop sponsored by UCL, where they will get insight on how to earn press coverage, and build social media presence, for their startup.
In the three-hour session, Devaney will cover:
- Developing communications strategy for your startup that will win headlines
- The tools of PR (email pitches, press releases, press lists, and more)
- Social media for startups and entrepreneurs
An honour to be part of the UCL offerings, this workshop is included with the UCL Innovation and Enterprise department. which launched last year. As part of UCL’s mission to support students pursuing entrepreneurial paths, they have seen more than 200 startups launch from the programme, including RecommendMe.
Here’s more information about UCL Innovation and Enterprise:
Our aim is to inspire a spirit of enterprise across UCL: to ensure that the economic and societal benefits of our research are fully realised. To achieve this, UCL Innovation and Enterprise brings together academics, the business community and other potential beneficiaries of our research in order to maximize its potential for commercialisation and ‘real world’ use. The goal is to secure our institution’s long-term place as a global leader in enterprise and innovation.
See more about the session here.
Happy 2017 everyone, or HNY!, as people are saying on social media. We want to wish you a great year, filled with promise and potential.
HNY 2017 from Lisa Devaney’s Bitmoji!
In case you are wondering what we are up to this year, here’s a few things that we have planned:
We’ll continue to be supporting tech startups with public relations services, including working with a few early stage startups that have plans to launch in 2017. We are currently helping to rally beta testers for some of our clients, develop social media presence and begin media relation’s activities. A few clients we work with are still in stealth mode, while they plan their strategy for public debut.
Here on this blog, we’ll be periodically featuring startups from around the world, with our ‘Startup Spotlight’ feature that has proven to be very popular. If you are a startup and would like to be featured, please contact us. We’ll also continue blogging here about happenings from our network, including conferences, events, beta test opportunities from our clients, client launches and more!
At the start of 2017, we are nearly at full capacity for new business, but would love to hear from you if you are interested in pursuing our services. We can always make room for more clients!
Also in 2017, Our Founder & Director Lisa Devaney will be hosting her DIY PR Workshops for Startups & Entrepreneurs for various organizations, including UCL. She’s also serving as a mentor and a non-executive board adviser to a few tech startups.
Look for us elsewhere online, for more current updates, of our Hai Media Group’s activities at:
A conference or event is an important place for any up-and-coming tech startup to meet and greet with potential customers, partners and to showcase your thought leadership to an audience, if you can get a speaking opportunity. Among our network there are a few top conferences that tech startups we know are talking about and heading to soon. We thought you’d like to know where and when these happenings are taking place, here in London, and beyond.
Technology: The Innovators
November 2, 2016 (6 PM – 10 PM)
5 Bonhill Street, London EC2A 4BX, UK
Huxley is bringing together a group of passionate technology founders, Investors/VCs and tech start-up enthusiasts for a showcase of the most innovative home grown technology. This will be a true evening of innovation giving you up close and personal access to the next tech unicorn to come out of the UK.
*Sign up on the Eventbrite link to get on the waiting list for this fully booked event, or, watch remotely through a live stream.
November 7-10, 2016
The biggest gathering of tech startups and large companies is happening soon, and it isn’t to late to book a ticket at a discount rate. You’ll get to engage with 50,000+ attendees, 7,000+ CEOs and 15,000 companies from 150+ countries. Described by CNBC as being the “Biggest Event of Its Kind in Europe” and by Bloomberg as being “Davos for Geeks” you’ll not want to miss this business extravaganza.
TechCrunch’s Disrupt London
December 5-6, 2016
With a Startup Battlefield competition, a 24-hour Hackathon, Startup Alley, Hardware Alley and After Parties planned for this conference, it is sure to be a lot of fun and productive.
Dublin Tech Summit
February 15-16, 2017
Leaders, Founder & Influencers shaping technology across the globe will come together for this conference, held across Dublin’s iconic Silicon Docks and in the Convention Centre Dublin, and the two-day event will showcase everything Dublin has to offer to tech startups. Expected are 10,000+ attendants, 50+ world media outlets and 200+ speakers & global investors.
South By Southwest (SXSW)
Austin, Texas, USA
March 10-19, 2017
Famous for being where Twitter launched, among other exciting startup success stories, the tech startup injection at this world famous music and technology conference includes a Startup Village and plenty for the tech-savvy to be informed and entertained by.
May 2-4, 2017
New Orleans, Louisiana, USA
USA Today bills this conference as “The anti-CES” and it takes place at the time of Jazz Fest in New Orleans, so you can stay in town for that happening. Jazz fest goes on the weekend before, and after the Collision conference. With 20,000+ attendants, 4,000+ CEOs and 4,500+ companies from more than 50 countries participating, this is a true collision opportunity for building your business.
February 21-22, 2017
Redwood City, California, USA
Google for Entrepreneurs’ StartupGrind says it connects 400,000 founders in more than 200 cities in 85 countries. The annual meet up is a culmination of ongoing monthly events, of which there have been 2,000+ fireside chats since it’s founding in 2010. The event promises to educate, inspire and connect and help entrepreneurs find mentorship, connect to partners and hires, pursue funding and reach new users.
For keeping up with startup conferences and events, here’s a few places to visit and to subscribe to newsletters:
Tech City News
Do you want help positioning your tech startup to win speaking opportunities at conferences worldwide? Get in touch with Lisa Devaney, the founder and director of Hai Media Group, today to discuss a plan of action for your 2017 thought leadership strategy. Email: firstname.lastname@example.org
In an interview with Eric Dye, host of the Entrepreneur Podcast Network, of Enterprise Radio, our Founder and Director Lisa Devaney shared some tips about tech startup public relations.
In the interview, she talked about planning carefully before you start talking in public, among other great advice:
Don’t over promise…remember that Google sticks! Be really careful about what you are saying publically. It burns your credibility to not deliver what you are promising.
Really build your own visibility online before visiting the media with your story.
Be sure to speak in clear, jargon-free terms when describing your business.
You can listen to the full interview here: