Lisa Devaney, head of the Hai Media Group consultancy, was invited to shadow blog alongside veteran fashion catwalk show producer Sara Blonstein, who heads event production company Blonstein & Associates, during London Fashion Week 2010.
Devaney watched Blonstein in action at the Fashion East show, and was impressed by the creative venue she transformed for the catwalk experience at Somerset House. Staged in a space that were former burial vaults, the venue made for one of the most exciting shows of the week.
Read Devaney’s post from the event on BrandRepublic.com here:
See her personal blog post about the experience here:
Listen to an interview with Blonstein through Audioboo, here: