PR 2.0 Training With Pinnacle PR

PR 2.0 Training With Pinnacle PR

Pinnacle is the world's largest specialised international public relations training company.Hai Media Group’s Director Lisa Devaney is now a trainer with Pinnacle PR, the world’s largest specialised international public relations training company, offering introductory and advanced seminars in public affairs, media relations, crisis communications, event organisation and more.

Devaney is offering full and half day seminars for PR 2.0 training, helping participants from Europe, the Middle East and Africa, understand how to approach and use the Web for public relations campaigns. Her course is influenced by the teachings of Brian Solis, Beth Harte and other leading PR 2.0 professionals. The course looks at the pros and cons of online communications and provides strategic insight for “future-proofing” business communications. The course also provides instruction on using online tools, finding resources, as well as basic skills training for using social media sites such as Twitter, Facebook and Linkedin for business.

As millions of people increasingly use the Internet to communicate, businesses are looking to craft appropriate ways of connecting with key stakeholder audiences online, and looking to experienced online communicators to avoid pitfalls. As of summer 2009, more than 250 million people are members of Facebook, and more than 33 million are using Twitter, two of the most popular social networking sites. Devaney shares case studies with course participants, taking a look at some of the blunders, as well as the successes, companies are currently having online.

Pinnacle PR has attractive training facilities in London, Brussels, Dubai and Bahrain, and each location is fully equipped for presentations, and media relations on-camera training. Seminars are kept to a limited size to create an engaged learning environment, with participants asking questions throughout the courses. The seminars include hands-on workshop sessions that put new skills into action, and best prepare participants for real world public relations issues. All of Pinnacle PR’s trainers are senior public relations professionals, who have real world working experience, and continue to work in the industry.

Contact Pinnacle PR, to book a training seminar.

HMG Attends SHINE 09

HMG Attends SHINE 09

Hai Media Group’s Lisa Devaney attended SHINE 09, a two-day business “unconference” for social entrepreneurs. The event included one-to-one mentoring sessions, social collaboration games, creative brainstorming to foster new ideas, and guidance to help execute new projects.

Funding was won for a new project by Martin Sherrard, for his Stratford Walled Kitchen Garden concept, offering horticultural training and a community restaurant serving produce grown in the garden. He pitched his concept for the prize, along with Re-Made in Brixton, Open Free Cycle and Youandiskills.com.

Participating in Dave Wilcox’s social collaboration game, Devaney, along with others, conceived the concept of “Re-Think!” a community programme for troubled youths caught in the criminal justice system that would see them be taught new 21st century skills by learning how to re-furbish old computers from discarded consumer electronics. While Re-Think! didn’t win the game, due to a request for more funding than was on offer, the process brought together a mix of ideas and agendas and created something productive.

Lisa Devaney blogged about SHINE 09, here:

DigitalJournal.com

BrandRepublic.com

Other non-traditional conferences coming up in the UK include:
bTWEEN (11-12 June 2009, Liverpool), an interactive digital media forum

2gether09, a London summer conference run in festival style, aims to explore and celebrate how technology can be used to promote social progress.

Over The Air, a September London mobile development gathering spaced over two days of fun, learning, hacking and socializing with participants camping over night.

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